TEN THOUSAND-FOOT VIEW

For two decades, I have strategized, concepted, designed, art directed, written, and produced work across a broad spectrum of media. I've also successfully earned new business, defended accounts, mentored and molded creative teams, shaped agency culture, elevated brands, moved the needle for clients, and participated in every facet of the development process for local, regional and national brands. I believe in big ideas, I’m a crusader for collaboration, and am just as comfortable managing other creatives as I am rolling up my sleeves to be a hands-on contributor.

PAID GIGS

Creative Director/Founder, Bob & Weave Creative, 2016–present
Executive Creative Director, 10over12 Creative, 2010–2015
Associate Creative Director, Keller Crescent Advertising, 2008–2010
Art Director, Keller Crescent Advertising, 2004–2008

NOTEWORTHY KPI’S

• Managed all aspects of creative departments in Milwaukee, WI and Evansville, IN, managing over 20 brands worth $10 million in billings.
• Transformed group of 12 art directors and copywriters into a team of strategic, award-winning, problem solvers.
• Launched the agency's first satellite office in Milwaukee, earning several new clients in three years and adding 22% to the bottom line.
• Defined, led, and executed $400k brand campaign for Evan Williams Bourbon, taking it from #7 to #2 in its category.
• Increased agency's incremental billings by six figures over five years.
• Streamlined workflow procedures, broke down interdepartmental communication barriers and raised agency productivity by 300%.
• Reshaped agency creative culture, hired staff, conducted reviews, salary negotiations, and other talent management duties.
• Negotiated with and hired animators, post-production houses, directors, and national production companies on numerous broadcast projects.
• Developed and managed relationships with illustrators, printers, photographers, and packaging suppliers on a multitude of projects.
• Art directed and wrote copy for a range of integrated brand campaigns as well as the agency's self-promotional collateral and website.
• Have produced over 700 projects since 2017 for a handful of freelance clients in the hospitality, home goods, manufacturing, footwear, and 
automotive sectors by providing strategy, branding, art direction, copywriting, social content, email marketing, graphic design and more.

BRAND COLLABS

McDonald’s, Sprint, Cassidy Tire & Service, Kinn Guesthouse, Denali Home Collection Blankets, Muk-Luks Footwear, Evan Williams Bourbon, Burnett’s Vodka, Admiral Nelson’s Spiced Rum and over 30 other spirits brands, Red Man Moist Snuff, Victoria National Golf Club, Banterra Bank, Old National Bank, Riverview Hospital, Central Baptist Hospital (and four other regional hospitals), Clondalkin Pharma, Berry Global, Ellis Park Horse Racing, Ivy Tech Community College, University of Evansville, Lynch Automotive Group, Aurora Healthcare, Monterey Mills Fabrics, Whirlpool.

CRAFTINESS

Advanced User: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Microsoft Powerpoint
Less Than Advanced User: Adobe XD, Adobe Premier, Logic Pro

RECOGNITION

One Show, Telly Awards, Addy Awards, Creativity Annual, US Ad Review, Aster Awards, American Graphic Design Awards, American Package Design Awards, Beverage Dynamics Awards, Bill Bernbach Scholarship

SCHOOLING

The Creative Circus, Art Direction & Copywriting
Gateway Technical College, Graphic Design
UW-Milwaukee, Bachelor’s in Architecture